The one and only real Goliath Frame and it's history

A lot of misconception excists about the origin of the Goliath frame and where it is made. Let me walk you trough its history and list of A-list stars and rappers who wore or are still wearing this frame.


The Goliath was originaly made by Frame Holland, a small frame production company in Burgerveen near Amsterdam, Holland. They stille excist today and are still family run (3th generation).

The history of the Preciosa brand goes back to 1936. Even then, Preciosa profiled itself with somewhat heavier, solid glasses. Some technology does not become outdated. The latch hinges are still used and are still just as solid. The polishing is still done by the hand of the professional. The production of Preciosa glasses requires 80 to 120 specialist operations. These are carried out both by the hand of the professional and by modern computer-controlled machines. Every Preciosa glasses is made with pleasure and passion for design and quality. Preciosa can only be sold by selected independent opticians.

The Goliath frame, known as the 940-model, got it's fame from sightings in movies, like Casino. Frame Holland never really claimed this sighting, and other companies started mimicking the frame and even calling it 'ULTRA GOLIATH' saying it is made in Holland. IT IS NOT! The one and only REAL Goliath Frame as worn in the movies, shows 'PRECOSA HOLLAND' in the temple. Truly sad is the fact that the fake onces are even more expensive and lower quality then the real.

Goliath 940 Preciosa sightings on A-list stars

We summoned a list of A-list starts and famous musicians seen wearing the Goliath 940 Preciosa frame or sunglasses.

Casino - Robert De Niro

Barney Martin (as Morty Seinfeld) in the TV-series Seinfeld

Ellioth Gold (Reuben Tishkoff) in Oceans' Eleven

Tyler Perry (Baxter Stockman) in Teenage Mutant Ninja Turtles